Norfolk Showground

The Norfolk Showground is a vast events complex situated in East Anglia on the outskirts of Norwich. Covering over 150 acres, the site is home to numerous outdoor events throughout the year, including the annual Royal Norfolk Show, one of the largest county shows in the country. With its versatile and adaptable facilities, the Norfolk Showground is a popular destination for everything from agricultural fairs to live music concerts.

The Norfolk Showground is situated on the A47 west of Norwich. Whatever time of the year you visit Swallowdale Holiday Home, it is always worth having a look at what’s on.

Norfolk Showground History

The Norfolk Showground has a rich history dating back to the early 19th century. The first Norfolk Show was held in 1847 at Costessey Park, a grand country estate on the outskirts of Norwich. In the years that followed, the show became a major event on the county calendar, showcasing the best of Norfolk's agricultural produce and livestock. In 1931, the show moved to a new home at the Norfolk Showground, where it has been held every year since.

Over the decades, the site has been expanded and modernized, with new facilities added to accommodate the growing number of events held there. Today, the Norfolk Showground is a state-of-the-art venue that attracts visitors from all over the UK and beyond.

Norfolk Showground Facilities

The Norfolk Showground boasts an impressive array of facilities that make it an ideal location for a wide variety of events. The site features several large indoor exhibition halls, including the recently refurbished Norfolk Pavilion, which can accommodate up to 3,000 guests. There is also a 6,000-seat outdoor arena that hosts concerts and sporting events throughout the year.

The showground's outdoor spaces are equally impressive, with over 50 acres of grassy fields and landscaped gardens that can be used for everything from car shows to garden shows to outdoor theatre performances. The site also has ample parking and easy access to major roads, making it convenient for visitors from all over the region.

Norfolk Showground Events

The Norfolk Showground is perhaps best known for hosting the annual Royal Norfolk Show, a two-day event that attracts over 100,000 visitors each year. The show is a celebration of all things Norfolk, with displays of local produce, crafts, and livestock, as well as live music, entertainment, and carnival rides.

But the Royal Norfolk Show is just one of many multiday events held at the showground throughout the year. Other popular events include the Norfolk Antiques and Collectors Fair, the Norfolk Motorhome Show, and the East Anglian Game and Country Fair. The site also hosts a variety of sporting events, from horse shows to motocross races.

One of the biggest events to be held at the Norfolk Showground in recent years was the Sundown Festival, a popular music festival that attracted thousands of visitors over a weekend in September. With headliners like Jess Glynne, Jason Derulo, and Chase & Status, the festival was a huge success and put the Norfolk Showground firmly on the map as a destination for live music events.

Royal Norfolk Show

The Royal Norfolk Show is one of the largest and most prestigious agricultural events in the United Kingdom. Held annually at the Norfolk Showground in Norwich, the show attracts thousands of visitors from all over the country and beyond. The event is a celebration of Norfolk's rich agricultural heritage and showcases the best of the region's food, drink, and crafts.

The show has a long and illustrious history, dating back to 1847 when it was first held as a two-day event. Since then, it has grown in size and popularity, attracting exhibitors and visitors from all over the country. The show is now a two-day event, held in late June or early July each year, and features a wide range of attractions and activities for people of all ages.

One of the main attractions of the Royal Norfolk Show is the agricultural displays. Farmers from across the region showcase their prize-winning animals, including cattle, sheep, pigs, and horses. Visitors can see these animals up close and learn about the care and breeding of these animals. There are also displays of farm machinery, tractors, and other agricultural equipment, giving visitors a glimpse into the modern technology used in farming today.

The show is also a celebration of Norfolk's vibrant food and drink scene. The food hall features over 100 local producers, offering visitors the chance to sample and purchase a wide range of delicious local produce, including cheese, meat, fish, bread, cakes, and drinks. There are also cookery demonstrations from top chefs, showcasing the best of Norfolk's culinary talent.

For those interested in traditional crafts and rural skills, there are demonstrations and workshops throughout the show. Visitors can learn about traditional skills such as thatching, woodturning, and weaving. There are also displays of vintage machinery, including steam engines and tractors, giving visitors a glimpse into Norfolk's industrial past.

The Royal Norfolk Show is not just about agriculture and crafts, though. There is also a wide range of entertainment and activities for all ages. The show features a funfair, with rides and games for children and adults alike. There are also live music performances, with a variety of acts playing throughout the day. For those interested in sports, there are displays of equestrian and dog agility, as well as a sports village featuring a range of different sports.

Overall, the Royal Norfolk Show is a fantastic event that showcases the best of Norfolk's rural heritage and modern agricultural technology. It is a great day out for all the family, with a wide range of attractions and activities to suit everyone's interests. Whether you are interested in farming, food, or crafts, or just want to enjoy a fun day out, the Royal Norfolk Show is not to be missed.

Norfolk Showground Arena
Royal Norfolk Show


How Big Is Norfolk Showground?

Encompassing a vast area, the Norfolk Showground stretches across a total of 150 acres. This expansive space allows for the diverse offerings it presents, from large-scale events like the Royal Norfolk Show to dedicated zones for meetings, exhibitions, and strolls amidst landscaped parkland.

Is There Parking At The Norfolk Showground?

The Norfolk Showground offers ample parking facilities for visitors to the venue. There are several car parks located on site, which can accommodate a large number of vehicles. The main car park is located near the entrance, and there are additional overflow car parks available during busy events. The parking areas are well-maintained and signposted, making it easy for visitors to find their way around. Parking is free for ticket holders and their party. Charges for non-ticket holders are reasonable, and visitors can pay using cash or card at the payment machines located in each car park.

Can Dogs Go To Norfolk Showground?

Dogs are generally welcome at the Norfolk Showground but with certain restrictions. While they can accompany their owners on leash throughout the year, there are specific areas where they are not allowed. This includes food and drink areas, livestock marquees, and buildings. Additionally, during the Royal Norfolk Show, dogs are not permitted due to the large crowds and potential for animal welfare concerns. It's crucial to always check the specific event website for any updates or additional regulations regarding dog access before visiting the Norfolk Showground.

Where Is The Closest Station To Norfolk Showground?

The closest train station to the Norfolk Showground is Norwich Railway Station. Located approximately six miles east of the showground, it serves as a convenient transportation hub for visitors attending events and exhibitions at the venue. Norwich Railway Station is well-connected to various cities across the United Kingdom, offering regular train services and connections to major destinations. From the station, visitors can easily access the Norfolk Showground by taking a taxi or using public transportation options such as buses or hired vehicles.

Community Involvement

The Norfolk Showground is not just a venue for commercial events; it is also a valuable community resource that provides opportunities for local people to get involved in a range of activities. The site hosts regular workshops, training sessions, and community events, as well as offers space for local businesses and charities to showcase their products and services.

For example, the showground has a community garden that is open to the public, where visitors can learn about sustainable gardening practices and take part in workshops on topics like composting and organic pest control. The garden is also home to a variety of fruit trees, herbs, and vegetables that are harvested and used in the showground's catering facilities.

Norfolk Showground Address

The Norfolk Showground is conveniently located just outside Norwich and can be found at Norwich Showground, NR5 0TP

Norfolk Showground Map
Norfolk Showground Map


The Norfolk Showground is a versatile and dynamic events venue that plays an important role in the cultural and economic life of the region. With its state-of-the-art facilities and commitment to sustainability and community involvement, the showground is well-equipped to host a wide range of events, from agricultural fairs to live music concerts. Whether you are a local resident or a visitor to the region, the Norfolk Showground is a must-visit destination that offers something for everyone.